Dirty Words to Artists - Content

More "Dirty Words" - Content

This is one that ranks right up there with ANY of them. It's such a buzz word. Very cliche (although, very true). "Content is King".

Well, I hate to break it to you, but in the 21st century Digital Media Landscape - your music is interchangeable with the word content. Your music IS content. In no way do I mean this to be a degrading use of this word as it applies to your music. It is meant to encourage you to engage in sharing your music (content!) more freely. The most important thing that any artist can do, is to build their audience by providing VALUE to a group of people. That often happens through content. 

Content by can be short or long, high production value or shaky iPhone footage. Audio, video, written words, infographics, animations, comic strips, photos, any of this, is all content. 

I encourage you open your mind to viewing your music as content and ask - How many different ways can I share this piece of music? Through Audio, Video, Written, Photographic, and any other means you can think of! 

Content isn't a negative word, it's just a generalization for all the things we share into the world whether it be on social media, our websites, Spotify (et al), or just via text/email. 

So stop worrying so much and start sharing. There's so many of us out here that want to hear your music, your thoughts, and support you on this crazy journey.

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It's NOT for you (the most useful phrase I've found to develop online resiliency)